Sunday, March 28, 2010

Mascot Wars

I found recently that I liked the art of Jarod Hodges and Lindsay Cibos while going through their website a little while ago. I especially found their comics quite interesting and entertaining, as well as a prime example of a parody of both the mainstream and the not-so-counterculture. This one in particular, Breakfast Brawl!, is poking fun at Nintendo and their Super Smash Brothers’ francise way of thinking: IE game and company mascots duking it out, and in turn, advertising the game or company that they come from, possibly opening them up to an entirely new audience. This is is a clever form of advertisement, I will admit. However, I do agree with the point heavily implied by the comic, being, people are basically paying to be advertised to.
There is also the implication that games are being made by corporations for corporations, and not so much the people who play them. This may or may not be the case, but, this is made clear by the “game” being news on a business website. The gaming industry is, as the name states an industry, and can be to some people a very important business investment. There is, however, a bit of irony in the fact that the game industry is, has, and always will be first a business.

(Link to picture:

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